Alliance Program

The first part of our alliance program is outlined in our objective statement for 2004:

Our Objectives

To ensure that The Wordsmiths continue diligently on an upwardly mobile progression chart required schematic planning - both fiscal and intellectual- some of the salient points are:

• To create a credible global voice for media and information from the Sub Continent and Middle Eastern regions, as we ensure that the content delivered is credible and consistent.
  
• Building mutually symbolic relationships with leading media agencies and publications of the region - through Joint Ventures and Strategic Alliances - to generate and aggregate content.
  
• Creating an in-depth understanding in our teams that Freedom of Speech is both a RIGHT and a RESPONSIBILITY that has to be reflected as we use Freedom of expression to communicate our content. 
  
• Content has now pervaded past just the printed sentence; it requires integration and interactivity – cross meduims and formats- to provide the third dimension of creating a complete communicative experience- and this synergy is referred to as ‘ Convergence of Media’.
  
• Designing communication suites that leverage content, requires an in-depth understanding of regional requirements; thus The Wordsmiths are creating a division for Media Analysis and Consultancy Services that will monitor and regionally re-engineer our content – ensuring our client’s maximize the returns from their intellectual assets by using the perfect balance of media solutions.
  
• Building in alternative revenue streams, marketing and distribution cycles that enhance the earnings of our content partners across the continent by patronizing affiliate and alternative program is another division of The Wordsmiths.
  
• This year The Wordsmith’s forayed into full-length Feature Films, Television Programming and Audio Media content development as well as Print Media Publishing.
  
• To develop technology solutions that empowers and creates efficiency allowing The Wordsmiths to operate with a fraction of the staff and budget of other news companies with similar scope. Platforms that are flexible, scalable and interoperable solutions for data management, content delivery, workflow management, transactional functionality and transference across provide the support structure for content deliveries and security. 

Part Two